Jun 24

Canon gets super- wide and super-quiet with the new 10-18 STM lens.

The EF-S 10-18mm f/4.5-5.6 IS STM lens combines optical excellence with cutting-edge performance, providing an ultra-wide angle of view in a compact, portable package, perfect for EOS cameras with an APS-C sensor. It has a 4 group optical zoom system and includes a large-diameter element, an aspherical lens element, a UD lens element and enhanced lens coatings for high-contrast, high-resolution images with minimal glare and aberration. A circular, 7-blade aperture helps ensure fine background blur and the Canon Optical Image Stabilizer system provides up to four equivalent stops of shake correction. The lens has a stepping motor (STM) and a refined focus mechanism for smooth and continuous AF during video recording. It also has a rear focusing system, plus a high speed CPU and improved AF algorithm for high-speed AF; and offers full-time manual focus for quick adjustments. The EF-S 10-18mm f/4.5-5.6 IS STM delivers reliable, speedy and quiet wide-angle performance, making it an ideal lens for everyday photography, travel, stills and video recording.

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Jun 24

Wrap it up! with Domke Equipment wraps

There are times when you just can’t take a camera bag with you, but you don’t want to leave your camera at home. I’ve heard all types of advice for carrying a camera in a non-padded camera case: “wrap it in a t-shirt” or “wrap it in a towel”…or worse…”just put it in the top of you backpack and hope for the best”. No. Thank. You.

The nice folks at Domke have created a solution to this problem. Wraps. Square, padded, Velcro closing wraps that cradle your sensitive camera gear simply and safely when it’s inside your backpack, purse or suitcase. ┬áThe come in a variety of sizes for different equipment and a variety of colors so you can know what’s inside without unwrapping your gear. At about 20 bucks each, this is an affordable and practical way to protect your gear in any kind of carrying situation. where to buy

Jun 23

Canon goes wide and steady with the new 16-35 F4 IS usm lens

Delivering the ultimate combination of wide-angle, low-light performance, L-series optics and compact construction, the new Canon EF 16-35mm f/4L IS USM lens is a phenomenal complement to any EOS SLR camera. This L-series ultra wide-angle zoom incorporates an Optical Image Stabilizer, and offers up to four stops of correction for admirable performance even in dim light. It features three aspheric lens elements and two UD lens elements to minimize aberrations throughout the zoom range, plus optimized coatings to help minimize ghosting. A circular 9-blade aperture delivers gorgeous background blur. The EF 16-35mm f/4L IS USM features inner focusing and ring USM for accurate, discreet and speedy AF. It also offers full-time manual focus and has a minimum focusing distance of 0.92 ft./0.28m across the entire zoom range. Built to function even in unfavorable weather conditions, the EF 16-35mm f/4L IS USM is dust-resistant and water-resistant (when used with an optional Canon PROTECT filter) for professional caliber ultra-wide performance, everywhere.where to buy

Jun 09

This just in: Zeiss Touit 50mm 2.8 Macro now in stores

Touit 2.8/50M
With its exceptional image performance up to a scale of 1:1, this macro lens is the ideal choice for extreme close ups. But it also comes into its own when shooting portraits or panoramas as a light tele-lens.
zeiss touit 50

Smooth and reliable autofocus

The design of the autofocus system demands an extremely precise movement of certain lens elements. As the mass of the elements or groups to be moved within the optical system differs, various motor types may be installed. The focusing system of the Touit lenses is designed to guarantee robust and smooth autofocusing without any need for compromises or limitations in their optical design.

Innovative product design

Innovative product design to ensure superior handling and fulfil the most stringent aesthetic expectations. ZEISS lenses are among the winners of the several thousand products entered for prominent design awards. The unmistakeable new product design is based on an integrative concept and focuses on essential functional elements. Even the lens hood, typically an accessory, is seamlessly integrated into the overall design. The metal bayonet mount guarantees extreme rigidity and rubberised setting rings enable precise manual control when needed. Flush-fitting, satinised surfaces visualise the optical and mechanical precision of each lens.

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